Earlier this year, HCFA conducted a needs assessment, commissioned by the Health Connector, among Spanish- and Portuguese-speaking small businesses about how they provide or don’t provide health coverage to their employees. The survey is a part of the work we’re doing with the Health Connector as we reach out to Spanish- and Portuguese-speaking small businesses across Massachusetts to make sure they know about the affordable health care options that are available to employers, employees and others. Now, based on the results we got from talking with hundreds of small businesses, we’re ready to enter the next phase: reaching out to thousands of businesses and individuals across the state to enroll even more people in affordable and quality health care plans.
Last week, leaders in the Portuguese- and Spanish-speaking community gathered at HCFA to learn about affordable health care options and to hear details of the outreach campaign set to launch early next year. With the Health Connector and our partners at Health Law Advocates, we trained these leaders on coverage options available to employers, employees, individuals and families. The training set up the stage for our next effort at the grassroots level, in partnership with ten regional organizations that will help us make a big difference in underserved communities. We are thrilled to have on board the following respected partners in the Portuguese- and Spanish-speaking communities:
- Massachusetts Alliance of Portuguese Speakers (MAPS)
- New Bedford Immigrants’ Assistance Center, Inc
- Avivamento Mundial-Revival Church for the Nations
- Brazilian Center
- Brazilian Women’s Group
- Massachusetts Latino Chamber of Commerce (MLCC)
- Center for Women and Enterprise (CWE)
- North Shore Latino Business Association (NSLBA)
- Hispanic American Chamber of Commerce (HACC)
We’re also reaching out in ethnic media outlets all across Massachusetts to send the message out that our HelpLine can answer their questions about coverage. We can help you navigate the complicated health care system and find the right program not just for you and your family, but also for your employees and your costumers.
We’re kicking-off this campaign on January 11, 12pm-2pm in Lawrence.
Save the date and join us for our Small Business and Consumer Outreach Campaign Launch. Here are the details:
WHEN: January 11th, noon- 2PM
WHERE: Lawrence, Massachusetts
Clemente Abascal Community Room
Sovereign Santander Bank
296 Essex St., 2nd Floor, Lawrence, MA 01840
WHAT: Health Care For All and the Massachusetts Health Connector launch an affordable health care education campaign for Spanish- and Portuguese-speaking small businesses and individuals.